Our friend Barbara Markoff, owner of Artrageous! in San Diego, has written a book titled, “Becoming a Corporate Art Consultant, the Handbook for Corporate Art Consultation.”
With very little information available on how to sell art programs to corporate clients, Barbara felt compelled to write a book on the subject and share her 29 years of experience. Topics include
how to locate and work with artists, find leads, make presentations, write proposals, maintain client relationships, join the right networking groups, showcase the artwork with appropriate
framing design, and how to install artwork. This book will be a valuable resource for all interested in selling art programs to corporate clients.
Barbara, a former art therapist, has been in the art and framing industry for almost 3 decades. She has developed over 400 art programs nationwide. Her clients include a wide cross section of industries including healthcare, hospitality, law, education, commercial real estate, biotechnology, telecommunications, sports teams, and banking.